By Jake-ann Jones
Let’s Glow Riding
Lights up the Night on Two Wheels
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Let’s Glow Riding was founded by Clearwater cycling enthusiast Juli Worthington. Her “Glow Rides” started as a way for people to ride together in a fun, safe biking event. When Worthington started lighting up her bike and those of friends and family with a variety of otherworldly LED strips, the brilliant (literally) night-riding concept was born.
Worthington’s concept began back in 2017. “I used to ride my bike every night in the neighborhood, and I was always scared I was going to get hit, so I started putting lights on my bike,” she shares. When her husband bought her LED lights to put on the bike, she was hooked.
“I started buying more and more lights. People asked me where I got them and did I buy my bike that way, or did I rent it. I started telling them, go to Amazon, that’s where I got mine.”
By 2018, she said, friends started “insisting” that she did their bikes. As she started doing them, the thought came to her that she could sell and install the lights herself. She started researching where to buy the strips, and how to put them on bikes with the correct adhesive.
She had her first group “holiday ride” in 2019, right before COVID hit. As Covid began to spread, she and small group of friends started to go riding to fight the boredom and lack of outside activities that resulted due to the pandemic.
“In 2020 it was basically eight or 10 of us. We all lived in the same neighborhood, and it was like, hey, Clearwater’s totally shut down. Let’s go down to Clearwater Beach and ride! Safety Harbor’s completely shut down. Let’s go to Safety Harbor and ride up and down Main Street!”
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As more people asked about the bikes, Worthington said, “I got business cards and told people I light up bikes.”
Running a business had been on her mind – Worthington joined the Clearwater CATCH program at the Clearwater Public Library in Spring of 2019, a 15-week business training program presented by the Tampa Bay Black Business Investment Corporation. The class was taught by Clearwater business professional Marilyn Turman. “It was really good – I recommend it to people all the time,” says Worthington. “I got a lot of business principles out of it – like time management. I really liked the fact that everyone shared because everyone was at a different level. I liked the camaraderie.”
Worthington adds that Turman also brought in other professionals to share their expertise. “I sat down one day, and I got everything done for my LLC. I did all my business stuff and got everything legit – these are things that you learned in classes that you had to do, so I just did it.”
Meanwhile as the initially small group of Glow Riders on their vibrantly colored bikes continued to catch people’s attention, vaccinations became available and Worthington decided to make a Facebook page, Let’s Glow Riding.
“I announced where we’re going to be every Saturday night. And then it’s show up and ride,” says the light-loving enthusiast. And, she notes, anybody can ride – a rider’s bike doesn’t have to be lit. Worthington estimated that 20-30% of new riders don’t have lights when they first join – but she says by the fifth ride most people want to.
The experience of the ride is a draw even without lights, says Worthington, “Because it’s fun. It’s awesome. When we ride through Dunedin, we do the trail and when we ride past the bars along the trail it’s like a concert. They’re all screaming and hollering and clapping for us.”
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The Glow Riders do 10 miles each Saturday night, which takes about two hours. Whether it’s Clearwater, Dunedin, Snell or Davis Island, the group meets at the location and after taking basic directions from Worthington’s husband or a community leader who knows the trail, the fun begins.
“We stop maybe two or three times, and we ride slow because we’re trying to keep everybody together.” Worthington says the largest crowd of Glow Riders has been 79, but the average number of riders is 32.
“We’re just riding and we’re having a good time and everybody’s talking and getting to know each other. And then we’re making noise – everybody’s got bells and horns and some people have their own little speakers and they’re playing music. Everyone’s having a good time.”
Initially Worthington did all the bike-lighting in her home, but as of January 1, she will be doing the work out of Dunedin’s GypSea Blue, a studio crafting handmade bike accessories. “People can drop off their bikes and I can light up their bikes there and don’t have to worry about tearing up my living room,” she laughs.
She says sometimes people come to get their bikes lit, and she never sees them again – including a couple who came from Venice Beach. Another woman comes from Sarasota to ride with the group. Worthington admits she’s humbled by that kind of engagement.
“I’m amazed that people like lights as much as I do. People will stop me and say, ‘This made me so happy.’ Or the people that are watching, they’ll clap and they’ll say ‘Thank you, it made me smile’ or ‘It made my night.’”
Some people have even shared stories of going through a divorce, or having a lot going on at home, and will tell Worthington how the Glow Rides are getting them through. One person told her, “This is my happy place.”
And for Worthington, the weekly Saturday night ride isn’t a difficult commitment because it’s something she does for herself first. “I tell people that I’m going riding here on Saturday night. Y’all want to come? And if only two people showed up, I really wouldn’t care. I’m still riding.”
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For more information on Let’s Glow Riding you can visit their Facebook page. To learn more about how to get your bike lit, visit Let’s Glow LED. To check out her available accessories and light your own bike, visit etsy.com/shop/LetsGlowLED.
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Originally published in The Weekly Challenger